Category Archives: Online Marketing

Online Marketing
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Why Should I Work With a PPC Agency?

As a business owner, you have a choice when it comes to the management of your online marketing presence. You can consider doing it yourself by researching different methods and trying to gain some knowledge. But, let’s be real – it’s not your forte and you’ve got a business to run. Another option would be […]...
Online MarketingSEO
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What is Search Engine Marketing?

Search engine marketing – often referred to as SEM – is a tool that can help businesses of all sizes grow and expand their reach. While there are different ways of online marketing, this is often a go-to option for those looking to increase rankings in search results.  Let’s take a closer look at how […]...
Online Marketing
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What Is Pay Per Click Management?

Many businesses try to explore different marketing efforts in an attempt to reach the right audience, including pay-per-click (PPC) marketing. You choose a few keywords, pay a fee, and get people to click on your ads – easy enough, right? Wrong. It may sound simplistic, but it is far from being so. Without proper PPC […]...